PPC VS SEO: What is the best option for your business?

All businesses should realise the importance of search engines as a way to build traffic to their website. Two of the most powerful traffic generators are PPC and SEO. Pay-Per-Click (PPC) is a method of advertising on search engine results pages, ... Read more

Why You Should Be Using Google+ to Improve Your SEO

Many may see Google Plus as an afterthought when it comes to social media platforms, choosing to stick to Facebook, Twitter and LinkedIn to communicate with their customers and other connections. However, Google Plus has many benefits for ... Read more

Understanding Google’s New System – and What it Means for Your Website

Last year, we asked our readers if they were prepared for Google’s ‘Mobilegeddon’, an initiative by the search engine giant to rank their search results based on how mobile-friendly websites were. Well, it looks as if the company is set to ... Read more

Mobile responsive title

If you only do one thing in marketing this year, get a mobile responsive website

Most of us now have a smartphone, iPhone or tablet alongside our desktop or laptop. The number of internet users searching for business information, specific products, industry information and trends has increased rapidly over the recent years. We ... Read more

5 of Google’s most epic offices around the world

When it comes to quirky offices space there is only one name that truly comes to mind. Google is responsible for some of the most innovative and damn right crazy workspaces in the world. Each has their own individuality and homage to the location ... Read more

Are you prepared for Google’s Mobilegeddon?

It’s always worrying for businesses when Google changes its algorithm. No one wants to wake up to find their website has gone from the first page to rankings obscurity overnight. So what is Mobilegeddon and how will it affect you? On April 21st ... Read more

Improving digital engagement could make high streets billions

A government report has stated that high streets could increase footfall and make billions of pounds by embracing new technology and improving digital engagement with shoppers. The Digital High Street Report 2020, initiated by the government and ... Read more

The dos and don’ts of social media property marketing

Social media is a necessity of modern marketing and something that the property industry is increasingly using in a very positive way. However, considering the importance of social media marketing, we've highlighted some of the dos and don'ts of ... Read more