Clickstream Analytics is a form of web analytics that looks at data on the specific pages a visitor to a website goes to, how they got to the website and where they go next. The path a visitor takes through a website is called the clickstream. In ... Read more
I guess we can finally admit that social media is part of life and businesses can’t afford to ignore it. So, with that in mind, let's take a look at how the experts are predicting we should be using social platforms in 2022. Augmented Reality has ... Read more
It’s always a good idea to keep your brand in line with visual trends even if you just use them to update how your content and social media posts are presented. It’s all going to help you get better engagement. It's also good practice to look back ... Read more
Here’s a round up of some expected business technology trends for the coming year because we believe it is important to know what skills and products your business should be looking out for and also just for the fact that gadgets are cool! It ... Read more
At the beginning of the year we like to take a look at what the experts are predicting to be trending for the next twelve months in the worlds of commercial property, as well as design and social media We start this exploration with a run through of ... Read more
3D design is very much on trend. Spurred on by the ever growing use of AR and VR 3D elements are appearing on websites and social media. In just one recent example Snapchat have launched 3D characters for their users to personalise. But just how ... Read more
Generational Marketing is defined as a marketing strategy that is designed to appeal to a specific generation of people based on how their preferences and upbringing is different from another group. With any type of segmentation it could be very ... Read more
Good and timely planning for a social media campaign is the best practice. And yes, if left to the last minute things can lead to disaster, especially if you want to be promoting seasonal products but... for those companies who may not have a ... Read more
Gifs have become very popular in marketing as a way to grab a viewer's attention. GIFs (Graphics Interchange Format) display a rapid series of images which produces the illusion of motion. Using a GIF allows you to highlight an offer or a new ... Read more
The demand for sustainable commercial property buildings is growing. A sustainable building is one that uses resources efficiently, produces a low carbon footprint, has small or no negative impacts on the environment and provides a healthy indoor ... Read more
