In the world of commercial property marketing, it’s important to understand which strategies deliver the best results. Marketing Mix Modelling (MMM) is a powerful tool that can help property companies gain insight into what’s working, what’s not, and ... Read more
When it comes to marketing commercial property, understanding tenant psychology can be just as important as location and price. Businesses looking for a new space are not just making a financial decision—they are making an emotional and strategic ... Read more
Colour can influence behaviour and affect decision making. Using the right colours for such things as web design, banners and listings can help you stand out and increase conversion rates by showing your audience what it is you want them to look at ... Read more
Why Social Media Matters for Property Marketing. Social media is a necessity of modern marketing and something that the property industry is increasingly using in a very positive way. However, considering the importance of social media marketing, ... Read more
