Archives for April 2018

JD Wetherspoon to Delete Social Media – How will this decision affect them?

JD Wetherspoon has announced this week that they are going to be closing all of their social media accounts for individual pubs and head office. The firm said their decision was influenced by concerns on “misuse of personal data” and “the addictive ... Read more

PPC VS SEO: What is the best option for your business?

All businesses should realise the importance of search engines as a way to build traffic to their website. Two of the most powerful traffic generators are PPC and SEO. Pay-Per-Click (PPC) is a method of advertising on search engine results pages, ... Read more

6 Tips for Creating an Effective Video Marketing Campaign

Most of the posts we see on social media at the moment are in the form of videos. 54% of consumers want to see videos from brands they support in comparison to email newsletters (46%) or social images (41%). So what are the secrets to successful ... Read more