Redditch lies approximately 15 miles south of Birmingham and 19 miles north east of Worcester. The town can be accessed via the A448 and A435, which provide access to the M5 motorway to the west at junction 4a and the M42 motorway to the north at junction 3 respectively. Redditch railway station provides regional rail services as well as links to the national rail network via Birmingham New Street. Additonally numerous bus routes serve the area and Birmingham Airport lies approximately 18 miles to the north east via the M42 motorway.
Bromsgrove Road runs north east from Birchfield Road to the west of the town centre with the property lying on its south side in a predominantly residential location.